Typical CRAZ-eTALK Applications:

1. Auto Response: This creates a positive first impression and allows your dealership to stand out from among other responses the customer may have.
We can also add buttons, as seen below:
. Appointment Button
. Trade Evaluation
. Response

2. Unsold Follow-up Bulletins

3. Congratulations for Purchasing a Vehicle: This is an opportunity for the General Manager or the owner of the dealership to personally congratulate the customer for purchasing a vehicle from his/her store. It will create a positive impression and can be used to solicit future referrals and inquire about their buying experience at the dealership. This can also be a tool used to address any negative experiences the customer may have had before the manufacturer sends them a report card.
. Asking for Referrals
. Experience Feedback

4. Service Invitation: A perfect time to establish a connection with the customer. It puts a face on the service department.
. Setting first Appointment
. Service reminders
. Service Manager Introduction
. Mission Statement

5. Happy Holidays

6. Product Presentation

7. Campaigns: You can create video campaigns as an addition to your newspaper, radio or mailout advertising. This is the most cost-effective way to reach a customer. We can create small campaigns using banners and voice-over or we can download national or Creative ads to be sent to your email base or a Mass E-List based on demographics.
. Trade Buy backs
. Special Sales Events
. Program Car Event
. Promotional Events

8. Education Campaigns: An objective piece encouraging customers to visit your dealership.
. Lease vs. Buy
. New vs. Used
. Sell vs. Trade